Xetum Watches

[Ryan]

The other day I realized I haven't heard much about Xetum lately. For a while it seemed like they were getting regular attention and good press on their round, lugless watches, and then silence. I half expected them to be out of business, but they're still selling watches. I always found the design attractive. Their current lines are, in order of most pricey to least, Tyndall, Stinson, and Kendrick. The Tyndall collection runs on elaboree-grade ETA 2895 or Sellita SW 260 movements; the Stinson on "ETA" movements; and specifics on the Kendrick, a model that wasn't available the last time I checked, were not listed on Xetum's site.

From their site:

Moden automatic watches - desgined in California
Xetum's modern watch collection is desgined in California and made in Switzerland. Each piece blends California modern desgin with Swiss
precision and craftsmanship. California desgin, to us, embodies several fundamental desgin principles; (1) A clean, modern aesthetic,
(2) Distinctiveness, that is executed with nuance and subtely; (3) Universality, the ability to be appreciated by a broad range of people.
We have incorporated each of these elements into the desgin of all of the watches in our collection.

and made in Switzerland. . .
We then take our modern California aesthetic and couple that with the strong watchmaking hertiage of the Swiss. Each Xetum men's watch is
painstakingly crafted in Switzerland's Juta Valley, using time-tested watch making methods. The result is a collection which is imbued with a
Californian & American aesthetic and beats inside with the heart of a centuries long Swiss watchmaking tradition.

Personal customer experience
Of course, it's not just about the watch -- it's about the experience you have with it. That's why Xetum has been built aroudn a personal customer
experience. We offer a level of personal attention that is often forgotten in a mass market world. When you speak with someone at Xetum, you'll
be speaking with someone who is passionate about watches, and even more passionate about you having an exemplary experience with Xetum.

Eco-friendly operations
Xetum Has desgined its watches, packing and operations with environmental resposibility in mind. From renewable cork on our naturally
tanned watch straps, to watch boxes made from rubberwood that is saved from being burned, to support of reforestation efforts, Xetum has
made environmental resposibility a priority.

What are your thoughts? Do you own one? Here are pics from Xetum's site:


The Tyndall:



The Stinson:


The Kendrick:

[Seriously]

From their site:

Moden automatic watches - desgined in California
Xetum's modern watch collection is desgined in California and made in Switzerland. Each piece blends California modern desgin with Swiss
precision and craftsmanship. California desgin, to us, embodies several fundamental desgin principles; (1) A clean, modern aesthetic,
(2) Distinctiveness, that is executed with nuance and subtely; (3) Universality, the ability to be appreciated by a broad range of people.
We have incorporated each of these elements into the desgin of all of the watches in our collection.

and made in Switzerland. . .
We then take our modern California aesthetic and couple that with the strong watchmaking hertiage of the Swiss. Each Xetum men's watch is
painstakingly crafted in Switzerland's Juta Valley, using time-tested watch making methods. The result is a collection which is imbued with a
Californian & American aesthetic and beats inside with the heart of a centuries long Swiss watchmaking tradition.

Personal customer experience
Of course, it's not just about the watch -- it's about the experience you have with it. That's why Xetum has been built aroudn a personal customer
experience. We offer a level of personal attention that is often forgotten in a mass market world. When you speak with someone at Xetum, you'll
be speaking with someone who is passionate about watches, and even more passionate about you having an exemplary experience with Xetum.

Eco-friendly operations
Xetum Has desgined its watches, packing and operations with environmental resposibility in mind. From renewable cork on our naturally
tanned watch straps, to watch boxes made from rubberwood that is saved from being burned, to support of reforestation efforts, Xetum has
made environmental resposibility a priority.

What are your thoughts?

My thoughts are they didn't do any spell checking or proof reading whatsoever.
That's inexcusable and appalling for a retail site trying to get customers.

[Der Amf]

I remember when I first looked through their collection, thinking, I don't understand how this appeals. I'm sure the quality warrants the prices etc, but I'm not sure how the designs create the desire to pay that much.

[popoki nui]

Nice enough looking watches, but I just can't get past that name.

[Ryan]

My thoughts are they didn't do any spell checking or proof reading whatsoever.
That's inexcusable and appalling for a retail site trying to get customers.

Yeah, wow. Just gave that a second read and you're right. Their whole value proposition is about design, and that includes the website. Poorly done.

[Raza]

I think they're cool, but not enough for me to shell out four figures.

[Seriously]

1st one was forgiven , thought amateur but forgiven , by the 3rd I'd dismissed it as maybe done by a 5year old they didn't take that much work to see either .... Sorry that's doing 5 year old's a disservice ..

Wonder how it translates to build quality ...... Well 90% of its there in the right place , that'll do.....

[OhDark30]

They're also silly thick

Kendrick: 11mm deep on a 40mm watch
Pic & review here:
http://www.ablogtowatch.com/xetum-ke...-watch-review/

[Seriously]

They're also silly thick

Kendrick: 11mm deep on a 40mm watch

My, my, OhDark30 , didnt know you'd bought one, have your epilator batteries run out !!

[FuzzyB]

I like the Kendrick model, but they are all overpriced for what you seem to get. Based on the specs, they should cut the price in half.

They were purchased last year by Cosmos Marketing, which also owns Torgoen.