Anyone seen this?

http://www.celsius-x-vi-ii.com/

The Ledix is a cell phone with a tourbillon mechanical watch built into it, powered by the energy generated when you flip the phone open or closed. Only 18 pieces, each a mere 250,000 Euros. There's a GMT model, too, which I assume is "cheaper." The company is run by the son (or grandson?, can't remember) of the former CEO of Audemars Piguet, who owns a holding company called MELB that now owns Hautlence and Moser. The son (grandson?) also is the CEO of Moser.

Not sure who would buy one of these, but it certainly is quite a design accomplishment (even if I can't see the purpose of it myself).